SGIA Expo Review and Max Profit

Please find some links and notes from the 2 Regular Guys Podcast. Aaron and Terry are just back from the SGIA Expo that was just held in New Orleans, LA and they will share the news, the latest and greats and general happening from the show for those that could be there and maybe just wanted a recap. They are also going to welcome back to the show Marshall Atkinson of Inksoft to tell us about an upcoming event they are hosting, called MaxProfit. We might even give away some tickets so tune in to find out.

Sponsored by: SGIA.orgThreadX – Palm Springs, CA February 25-28, 2018 Continue reading

What’s Working Now – Dealing with Garment Decorating Disruption

Please find some links and notes from the 2 Regular Guys Podcast. We welcome back industry veteran, Mark Coudray to discuss the changes that continue to happen in our industry and to find out his thoughts on what is working now. As our industry changes and evolves we must also, and Mark give his insights on why some things are working (See Custom Ink) and why some things are failing (see Spreadshirt). We are also on the eve of SGIA coming next week, so we will be sharing some last minute tips and information from the staff at SGIA.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

Unique Marketing Approaches

Oklahoma Shirt Company

Please find some links and notes from the 2 Regular Guys Podcast. We interviewed Justin Lawrence from Oklahoma Shirt Company. They have some unique marketing approaches, and always good to hear from active decorators in the marketplace. Justin and his company are also involved in some unique fundraising program supporting good causes, so we will get the scoop on that as well. Learn from someone who has built their business from the ground up with lots of passion and culture.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

Screen Making Room Deep Dive

Please find some links and notes from the 2 Regular Guys Podcast. The screen making room is often where screen printers send employees who are not doing their job well, and this can cause big problems. We brought in Alan Howe from SAATICHEM to give us the rundown on why the screen making room should be one of the most important parts of your screen printing production facility. He will give us insight on what problem you can fix, just by making some minor changes to your screen making room.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

2018 Tradeshow Preparation

Please find some links and notes from the 2 Regular Guys Podcast.  We talked tradeshow preparation for 2018, the good, the bad and the ugly, from the perspective of the attendee and the exhibitor. But we’ll start the show with a conversation with Greg Kitson with Mind’s Eye Graphics, discussing the Orlando ISS Show, and Hurricane Irma.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

That’s Just Not True

Please find some links and notes from the 2 Regular Guys Podcast. We’ll dig down into a fun subject titled “That’s Just Not True” where we’ll talk about myths and misinformation throughout our industry. We will cover several different techniques, like Embroidery, Direct to Garment, Sublimation and more. We don’t need to name names, just want to clear up some things and try to get the correct information shared. We know many times there are lots of ways to do things, but we are trying to get to the best way to do things so people can maximize their profits.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

Jay Busselle and Social Media Marketing

Please find some links and notes from the 2 Regular Guys Podcast. We chatted first with Greg Kitson at Mind’s Eye Graphics about the upcoming seminar with Aaron, How to Make Money with Digital Decorating. And then our guest Jay Busselle from Printa Systems will be talking about his new position as well as social media marketing.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

Social Media and Apparel Decorations – What has changed?

Please find some links and notes from the 2 Regular Guys Podcast. Social Media is no longer the red headed stepchild of most marketing strategies, it has found itself front and center. Today’s apparel decorators not only should but need to embrace social media as it has changed the space of apparel decoration. We are excited to welcome to the show, Brian and Peter from of New Era Apparel out of Long Island, New York. They have over 20 years experience in Screen Printing and one of them printed their first shirt at 3 years old. We are going to dig into what Social Media and Apparel Decorations has changed about screen printing and give you some tips on how to deal with those changes.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

Direct to Garment Deep Dive with Matt Rhome of Epson

Please find some links and notes from the 2 Regular Guys Podcast. Matthew Rhome with Epson America was an early innovator in direct-to-garment. In fact, much earlier than most people realize. We’ll be talking about where the industry came from, where it is today, and where we anticipate DTG being tomorrow. This direct to garment deep dive will cover everything from light to dark shirts and give you the info you need to create awesome shirts with your DTG machine.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading

Team Apparel Decoration Like the Pros

Please find some links and notes from the 2 Regular Guys Podcast. We are excited to welcome in one of the team members from Stahl’s TV to our show to give us very timely information about selling to Teams and how to manage those differences when it comes to Team Apparel. Stahls TV is one of the best sources of information when it comes to decoration in the industry. Stahls and their family of companies are the leaders in Team Apparel so we are excited to bring you details you can put into practice today to make your company better.

Sponsored by: SGIA.org | 2017 SGIA Expo in New Orleans – Oct 10-12 Continue reading