Please find some links and notes from the 2 Regular Guys Podcast. If we are in this industry as a business the goal is to turn a profit. Terry and Aaron have seen way too many business struggle just to break even and the main culprit is the inability to truly calculate their costs and then accurately set their prices. This week is part 2 of a 3 part series where Terry and Aaron will discuss calculating your true costs of direct to garment. Then they will dive into some pricing strategies and provide you with some great info that can help your business turn a profit.
Please find some links and notes from the 2 Regular Guys Podcast. This week, our guest will be Brian Walker, a pioneer in direct to garment pretreatment and inks. Brian has been in the industry since 1986 and will talk to us about where pretreatment and DTG printing is going. Brian will also be sharing his latest venture, garments that are pretreated when you buy them.
Please find some links and notes from the 2 Regular Guys Podcast. It has been over 4 years and we are excited to bring you our 200th Episode. In celebration of the 200th Episode, Terry and Aaron are going to give you 200 Niche Markets and share your ideas that you submitted via the hashtag #200NicheMarkets. This will be a fun and fast paced episode with lots of great ideas for new markets to explore.
Please find some links and notes from the 2 Regular Guys Podcast. Terry and Aaron take a look forward at what we would like to see in the industry for the coming year. 10 Things We Would Like to See. The ideas range from new products to new techniques, to new ways of doing business. We even call out some folks from time to time. Don’t miss this lively show and listen to what the 2 Regular Guys want for our industry. Plus enjoy some new fun segments for 2017!
Please find some links and notes from the 2 Regular Guys Podcast. Theresa Hegel, Senior Writer with the Advertising Specialty Institute joined us. She is one of the authors of the recent article in Wearables Magazine “State of the Decorated Apparel Industry”. We had a lot of fun with this forecasting program last year, so we’re ready to take a new look at what the industry might just have in store for 2017. We’ll talk trends, new decoration methods, and real stats to back up the arguments! REMINDER – Nominate your favorites for the 2016 REGGIE Awards.
Please find some links and notes from the 2 Regular Guys Podcast. Terry and Aaron will share with you the pros and cons of each technique and the markets they can serve, plus some expected costs to get started. It will be a tongue-in-cheek battle between Terry, the screen printing and direct-to-garment guy, and Aaron, the sublimation and heat transfer guy. At the end, they will settle their differences and show you how you can bring the tools and technologies together to create multimedia garments as well as understanding where everything fits in our garment decorating world.
Please find some links and notes from the 2 Regular Guys Podcast. Aaron and Terry took a deep dive into going after the back to school market with your garment decorating and personalization business. They will bring you in-depth details on ideas to market your products to the back to school niche and tips for successfully gaining increased business from it. Have a pen and paper handy as you will want to take notes on these suggestions for growing your business.
Please find some links and notes from the 2 Regular Guys Podcast. Terry and Aaron discussed all things DTG in this direct to garment deep dive. Terry is coming off of an all day training seminar at the NBM Long Beach show showing people the Epson F2000 Direct to Garment Printer, so we will be asking him to share some tips and tricks from that event. The guys will also discuss the beginning of the Direct to Garment segment of our industry as well as discuss what the future might hold.
Sponsored by: Equipment Zone
Please find some links and notes from the 2 Regular Guys Podcast. Terry and Aaron will be talking about sales and selling… as simple as that. We’ll be discussing the process of selling our products and, in fact, what product we’re selling in the first place. Terry and Aaron have many years experience selling a variety of products and services over the years and want to share their experiences with the 2 Regular Guys audience.
Sponsored by: Equipment Zone
What do you need to buy to be a direct-to-garment printer? Sometimes when we deal with something day in and day out, we forget that those new to the business still need the most basic of information. A common question I get at shows or on the phone is, “What do I need to buy?” There are basically four items you need to purchase to be a complete direct-to-garment production shop. Continue reading