Niche Markets and How to Discover your Own

February 5th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. Terry and Aaron talk niche markets. But more specifically we’ll talk about ways to discover your own unique niche in the marketplace. Terry and Aaron love these Niche shows because it allows us to share with you many of the creative ways that we have seen people make money in our industry. Being able to share with you some techniques to find your own niche is very exciting for us.

Sponsored by: Equipment Zone

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Spot Cleaning Guns – One drop of ink, one misplaced thumbprint, one pinhole can ruin a shirt and cost you money. A spot cleaning gun can save the shirt and your production run.

Besides the gun, a device with a screen and exhaust (commonly sold with spot cleaning guns) will help to hold the shirt in place and to quickly dry the spot cleaned area of the garment. Until you can afford this exhaust product, fill a metal coffee can with misprinted shirts and use this as your base for spraying out the shirt. Always use a spot cleaning gun in a well-ventilated area. Continue reading

The Perpetuation of Bad Production Advice

The Perpetuation of Bad Production AdviceSeptember 25th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. There are production concepts that are either dated (a good idea 20 years ago) or just flat out bad advice, but they continue to be passed down and passed along to unsuspecting new decorators. On this week’s program, we’ll be talking about the how’s and why’s… and what you should be doing instead on your production floor!

Sponsored by: EnMart

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When Employees Choose to Leave

When Employees Choose to LeaveAugust 21st Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. Aaron and Terry discussed the thousand reasons people leave good jobs. As a manager or owner you can name them all. But in reality, people don’t usually leave a job. They leave their boss. We’ll discuss the whys and hows of turnover in your own business. When Employees Choose to Leave!

Sponsored by: EnMart

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August 14th Show Notes – Printing on Demand to Make More Profit

Printing on DemandAugust 14th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. Aaron and Terry are back together again this week to discuss the power of adding Printing on Demand to Make More Profit to your decorating business. They will share, tips, tricks and niche markets to target for Printing on Demand to Make More Profit and doing on site printing services. They will discuss what printing on demand is and why you should look at printing on demand for your personalization business. They will also give you information about what equipment you need and why. Plus they will cover how to set-up at these events, upselling on the spot and what types of imprinted products work well. 

Sponsored by: EnMart

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August 7th Show Notes – Multi-Media Screen Printing Tips and Tricks

August 7th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. On this weeks show we’ll talk with Greg Gaardbo, the CEO and Creative Director with Shockwaves Promotional Products in Arlington Hts, Illinois (Greater Chicago). As many of our listeners are aware, Greg is well-known in our industry for his multi-media decoration. Greg will be sharing interesting Multi-Media Screen Printing Tips and Tricks on some very creative techniques to use in your own screen printing shops.

Sponsored by: EnMart

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Exposure Calculator An exposure calculator is basically a film positive that comes with five or more identical images including fine lines and dots. Using our best guess starting point exposure times, we double that time and expose the film onto a screen, and wash out as normal. After the screen is complete, hold it up to a light and compare the different images. The one that is exposed the best, where the image looks the most crisp, is our target. A formula under that image will tell us our ideal exposure time.

Exposure calculators are available from all emulsion manufacturers and your local supplier might give you this exposure film for free.

July 10th Show Notes – Niche Markets and ASI

July 10th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. This is one of our favorite themes, more Niche Markets! We will be bringing you some ideas on markets you could focus on inside the promotional products arena and out. Grow your business with ideas from your favorite 2 Regular Guys.

Sponsored by: EnMart

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May 8th Show Notes – Screen Printing Shop Calibration

May 8th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. We will be talking Shop Calibration with Dave Gehrich, VP of Sales with Atlas Screen Supplies. This is a conversation on how Atlas Screen helps their customers to a tune up on their processes and procedures. Even if you are not close enough to welcome Dave and his team into your shop this episode will give you some tools to improve TODAY. Screen printing is the orchestration of variables. No talent can or seniority can produce a quality product if the shop is out of tune.

Sponsored by: (Use Coupon code SUMMER)

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Quick Tip February 13th, 2015 by Terry Combs

Choosing and Exposure Unit – First, all UV output light sources can expose a screen. The question then becomes a matter of efficiency during the exposure process. Our recommendation is to choose the highest wattage you can afford, and a vacuum attachment that will hold your screen and artwork tightly against the glass.

A quick note on units with a vacuum attachment. A small diameter rope will likely come in the box. It is not packing material, so don’t throw it away. The rope is laid on the glass near where the vacuum hose attached to the rubber blanket cover. The other end of the rope is draped over your screen. Be careful not to have the rope lay across the area of the screen where your artwork is placed. When the vacuum is turned on, the rope will create a channel for the air to be pulled out from the inside of the screen. That’s where we need the vacuum to do its work.