July 10th Show Notes – Niche Markets and ASI

July 10th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. This is one of our favorite themes, more Niche Markets! We will be bringing you some ideas on markets you could focus on inside the promotional products arena and out. Grow your business with ideas from your favorite 2 Regular Guys.

Sponsored by: EnMart

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June 26th Show Notes – Maximizing your time at a Trade Show

Maximizing your time at a Trade ShowJune 26th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. This week friend of the show and previous guest, Jay Busselle returns to tell us about investing in your business by attending a trade show. He will share with us details, tips and tricks to maximize your return on investment when attending a trade show including what to do before, during and after a trade show. He is a veteran of trade show numbering over 200 since 1992. We will also check in with him about some recent events he has been at and what he and the company he works for have seen.

Sponsored by: WholesaleGraphix.com (Use Coupon code SUMMER)

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June 19th Show Notes – War Stories of 2 Regular Guys – Part 2

War Stories of 2 Regular Guys

June 19th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. As usual the 2 Regular Guys had more content than they had time. Last week they brought you several war stories about their years in business discussing sales, marketing and customer service. We will follow up this week to finish the info talking about real life events and how we dealt with the problems that arose in Management, Production/Manufacturing employees and more. We gave you the listeners homework asking you to come share your stories with us this week in the live chat at the bottom of the blog talk radio page.

Sponsored by: WholesaleGraphix.com (Use Coupon code SUMMER)

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June 12th Show Notes – War Stories of 2 Regular Guys

War Stories of 2 Regular Guys

June 12th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. This week on 2 Regular Guys we’ll be taking a look at production, sales, marketing, and other areas of our businesses, and sharing our own “war stories.” We’ll talk about real life events and how we dealt with the problems that arose from those events. If you have your own war stories, we’d love to have you come on the show to share!

Sponsored by: WholesaleGraphix.com (Use Coupon code SUMMER)

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May 29th Show Notes – Industry Trade Show Updates

May 29th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. This spring has been a busy time for our industry. There have been many great trade show and Aaron has returned from FESPA in Cologne, Germany. Aaron will give you a full rundown of what he saw over there to catch you up on the latest trends in the industry. We will also have Dave Pomeroy from NBM on the show to give us a preview of the upcoming B.I.G. Show in Indianapolis. There is a ton of exciting stuff at that show and he will give us a sneak preview. We will also have Jeff Brown from the ISS Shows on to give us the final recap of ISS Nashville as well and preview ISS Orlando. Even if you could not make it to the show, you will feel like you were there.

Sponsored by: WholesaleGraphix.com (Use Coupon code SUMMER)

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May 22nd Show Notes – Dealing with Tricky Subjects With Customers – Part 2

May 22nd Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. This is the second part of our discussion with Andrea Bommarito of ZSK Machines on dealing with tricky customer situations. There was so much content we had to do 2 shows!

Unfortunately not every interaction with our customers or potential customers is the most pleasant rewarding experience. Sometimes we catch these customers on a bad day, or maybe they just have a weird outlook on things and some of the comments from them are out of school or down right inappropriate. We are bringing in friend of the show, Andrea Bommarito to bring the female perspective to this conversation and we will bring you some tips and tricks we have used in our experiences. Bring your questions and share some of your experiences so we can all help each other provide a better customer experience.

Sponsored by: WholesaleGraphix.com (Use Coupon code SUMMER)

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May 8th Show Notes – Screen Printing Shop Calibration

May 8th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. We will be talking Shop Calibration with Dave Gehrich, VP of Sales with Atlas Screen Supplies. This is a conversation on how Atlas Screen helps their customers to a tune up on their processes and procedures. Even if you are not close enough to welcome Dave and his team into your shop this episode will give you some tools to improve TODAY. Screen printing is the orchestration of variables. No talent can or seniority can produce a quality product if the shop is out of tune.

Sponsored by: WholesaleGraphix.com (Use Coupon code SUMMER)

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Quick Tip April 17th, 2015 by Terry Combs

Artwork for Direct-to-Garment – Artwork from our customers is the most difficult area for most operators. Customers tend to provide very low resolution files and often from non-art programs such as Microsoft Word. Sometimes, it’s simply a matter of asking the customer for the proper artwork, since most of our customers do not know exactly what we need from them to print the best graphic.

What we want is a 300dpi file saved at the full size it will be printed on the shirt. Many customers will want to give us jpg files since that is a common way to save information, but a jpg limits our ability to manipulate the file if necessary. Ideally we want our customer to provide us with a png, psd or eps file, saved with a transparent background.

QUICK TIP APRIL 3RD, 2015 BY TERRY COMBS

Spend Some Time Outside the Office to Build Your Business – I work from home, but that’s not what I’m talking about here as my tip. I’m talking about as a business owner/manager you spending a part of your work week away from the office.

When I was managing large production operations, at least once per week I would be at my home desk by 7:00 a.m. and then off to the regular office by noon. I accomplished more projects and long range planning during this block of time than during any full day the rest of the week.

The cost to me for this time out of the office was a few more phone messages on my desk when I arrived. Otherwise, the company continued to function in my brief absence. In fact, people were forced to make decisions and come to their own conclusions, which made each of them better employees, supervisors, and decision makers.

If you tell me, “I could never do that. This place cannot function for even half a day without me,” then I’m going to tell you that you’re doing this thing wrong. Managing isn’t doing all the work or making all the decisions. Managing is empowering your staff and spending your own time building your business. (That may have to be your 1st project to work on at home.)

March 20th, 2015 Show Notes – Making Meetings Matter

Making Meetings Matter

March 20th Show Audio

Please find some links and notes from the 2 Regular Guys Podcast. Every business goes through a transition as it develops. When we start out in business we focus on making enough money to pay the bills and having a little profit left over. As the company and staff grow, so do the number of meetings, memos, and directives until one day we realize, “We spend more time in meetings talking about the business than we spend selling and producing the product!” This week’s program we discussed the subject of meetings, and how to Making Meetings Matter.

Sponsored by: Equipment Zone (Use Coupon code GUYS)

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